New York State is reviving the ``I Love New York'' campaign to help boost tourism to upstate New York.
Tourism officials will announce 15 finalists in the state's first
``I Love New York'' film contest on Thursday. Filmmakers produced
60-second films on why they love the state.
Comedian and actress Tina Fey and Academy Award-winning actor Philip
Seymour Hoffman are part of a panel that will pick a winner. The grand
prize is a weekend getaway package in New York state.
The winner will be announced at Independent Film Week in New York
City in September. The winner's film will appear in a commercial during
the Macy's Thanksgiving Day Parade broadcast.
The ``I Love New York'' campaign originally helped increase tourism to New York City in the late 1970s.
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